The National Restaurant Association Educational Foundation
Many of our retailers, particularly local restaurants, were hit hard by the effects of the pandemic. To support the industry’s rebuilding efforts, in March 2020 Constellation and several of our flagship brands contributed more than $1 million to the National Restaurant Association Educational Foundation’s (NRAEF) Restaurant Employee Relief Fund, which has raised more than $21.5 million and helped more than 43,000 restaurant workers financially affected by the pandemic. As the crisis stretched on, we again partnered with a number of our iconic beer, wine, and spirits brands in a collective commitment of $1.75 million to support the NRAEF and the launch of their Restaurants Advance campaign. The commitment represents a multi-year collaboration with the NRAEF to rebuild the restaurant industry and create opportunities for restaurant workers from all backgrounds.
Equal Justice Initiative
Constellation has established a multi-year partnership with the Equal Justice Initiative (EJI), an organization committed to challenging racial and economic injustice, advocating for equal treatment in the criminal justice system, and protecting basic human rights for the most vulnerable in American society. We have contributed $1 million to further EJI’s mission and to support training opportunities for Constellation leadership.
Dress for Success Worldwide
Beyond our walls, we strive to support the advancement of women in our communities. Since the onset of the pandemic, nearly 2 million women have left the labor force. Many have lost their jobs or needed to leave the workforce to care for children. Services such as those provided by Dress for Success—an organization whose mission is to empower women to achieve economic independence—are needed more than ever. We are proud to be a corporate Dress for Success (DFS) partner, and provide support to a number of local affiliates through ongoing activations by WISE (Win. Inspire. Support. Elevate.), our Business Resource Group (BRG) that offers networking and development opportunities for women of all levels at Constellation.
To determine the best organization to work with to achieve our goals, we tapped into our ¡SALUD! BRG and Consumer Insights group. With the insight that homeownership is a key indicator toward financial mobility, the ¡SALUD! team helped to identify financial literacy and housing empowerment as areas of support that could truly make long-term impact in the economic development and prosperity of the Hispanic/Latinx community, and played a role in vetting organizations that could best deliver impact in these areas. As a result, Constellation, in partnership with our Modelo brand, made a $500,000 contribution to UnidosUS, the nation’s largest Hispanic civil rights and advocacy organization, focused on providing resources to strengthen Hispanic families’ financial security through financial literacy and homeownership programs.